The Story of Susan Boresow Leading through Tough Times

LET'S GET SOCIAL?

Susan Boresow is currently leading Massage Heights as Chief Executive Officer (CEO) & President. Susan has over 35 years of experience in the franchise business, which makes her a valuable asset. She is well respected and an established leader capable of handling multiple teams. Susan’s journey with the franchise business began in 1985 while working for McDonald’s in Kansas City. At Mcdonald’s, Susan was a local store marketing coordinator, where she oversaw 30 company restaurants in Kansas City.

Susan Boresow’s experience includes working with multiple franchise systems across various domains, including food, fitness, and personal care and wellness sectors. Susan has vast experience in the franchise industry with several big brands. Some top brands include Cold Stone Creamery, Sport Clips, Godfather’s Pizza, Pump it Up, and Massage Envy. Susan strongly led TITLE Boxing Club as the president of the company during the pandemic to help them reach newer milestones.

Massage Heights was founded by Shane Francson-Evans and her husband in 2004 in San Antonio. Massage Heights was started to provide its customers with the best quality massage therapy at an affordable price. Massage Heights invited a lot of curiosity from its customers due to its high-end spa services when it opened its first location in San Antonio. Many of their customers expressed their interest in starting their Massage Therapy businesses. Massage Heights is operational across the USA and Canada, with over 115 franchises in various locations.

Susan Boresow pursued her bachelor’s degree in Bachelor of Science with a specialization in Advertising from The University of Kansas. The University of Kansas is one of the oldest universities in the USA, located in Lawrence, KS. It was founded in the year 1865. Later, Susan Boresow also earned her master’s degree in Master of Arts (MA). Susan finished her MA with a special focus on Marketing from Webster University. Webster is also one of the oldest international universities in the USA, founded in 1915.

Susan Boresow is admired for her strong leadership skills by her colleagues and associates. She is well-known in the franchise industry for her strong ethics and leadership skills. Susan is recognized for her leadership through tough times during the pandemic. Susan’s leadership style and strong level of integrity have earned unparalleled recognition. She also has amazing creativity, bringing a joyous atmosphere while working with her.

Susan Boresow has also been featured in several magazines and articles, including Franchising.com, Franchise Times, etc. Susan strongly believes in practicing what you preach. Susan has also been recognized as one of the best women in the franchising industry, with superior interpersonal skills. Susan has been a courageous leader who has led businesses to grow better even during lockdowns due to covid pandemic.