It has been announced that Perspire Sauna Studio, the rapidly expanding infrared and red light therapy (RLT) sauna franchise, plans to open locations in New York City and New Jersey. The brand’s executive team is currently promoting their franchise opportunity alongside other franchise concepts around the world at the ongoing 2022 IFE Conference in New York City, where news of the planned expansion was made public. Despite a lingering pandemic and a renewed emphasis on individual self-care and wellness options, Perspire Sauna Studio has continued to grow after a year of rapid growth. The brand has already signed deals for 39 new studios for 2022.
Entrepreneur and CEO Lee Braun says that the demand for infrared therapy is increasing rapidly, and Perspire Sauna Studio plans to expand in the Northeast. Wellness and personal health goals are already a big part of the culture in New York City, New Jersey, and other major metropolitan areas. As part of the brand’s mission, it is to provide new franchisees with the best technology, resources, and expertise possible. A large part of the company’s success is due to the wonderful group of studio owners who share its health-conscious values.
According to the Global Health and Fitness Association, four million New Yorkers visit health facilities regularly. If that number continues to rise, Perspire Sauna Studio is well-positioned for continued growth and success in the New York and New Jersey markets. Densely populated areas such as Santa Monica, Chicago, Charlotte, and Atlanta have already shown that the company’s specific services are in high demand. As the pandemic continues to rage on, people are looking for new ways to stay healthy, both physically and mentally, and ways to supplement their current regimens.
We are currently looking for single-unit and multi-unit franchisees looking for new career opportunities or those looking to diversify their existing portfolios. Perspire has signed 93 franchise agreements, with 23 studios already open; its 24th location will open this weekend in Santa Monica, adding to the 39 franchises awarded this year.
Located in Southern California, Perspire Sauna Studio was established in 2010 to provide its guests with a unique, one-of-a-kind experience. The brand’s medical-grade and high-intensity red light therapy (RLT) bar and advanced full-spectrum infrared sauna technology set it apart in the industry. Sleep quality, immunity, calorie expenditure, inflammation reduction, and a general sense of well-being have all improved due to the experiment. One million sauna sessions have taken place at the 23 open studios since the company was founded.
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