Scott Krupa CFE on Eliminating Guess Work in Franchise Development

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Scott Krupa is the Vice President of Franchise Development at Propelled Brands, a company that owns and operates several service-based franchises across the United States. Scott joined Propelled Brands in 2021 as an assistant vice president of franchise development and was promoted to VP of finance in 2022. He worked as an accountant for another franchisor for four years before joining Propelled Brands. Scott’s role at Propelled Brands includes locating and vetting potential franchisees to help the company grow. He’s been in franchising for a long time now, going on a decade.

Scott Krupa CFE draws on a wide range of experience in his work. He’s worked in both the automotive and restaurant industries in his career thus far. Even though this may appear to be an unusual combination, he has discovered that many of his skills acquired in the past apply to his current business. With NerdsToGo, he learned how to market new brands and get them in front of customers, among other things. Because of this, he is now in a position to assist others in starting their franchises by instructing them on how to market their products and services effectively. In addition, he has a unique perspective on what it takes to run a successful business because of his previous experience. He knows how to keep costs under control and increase sales to make a profit.

Scott is Propelled Brands’ primary point of contact for new franchisees, and he helps them every step of the way. Prospective franchisees can eliminate all the guesswork by working with Propelled Brands, which provides a wide range of services. Among the services provided are assistance in choosing a location and securing financing, real estate assistance and construction guidance, comprehensive training programs, marketing and advertising resources, accounting and bookkeeping assistance, and online ordering technology, among other things.

Scott Krupa’s success as a businessman can be traced back to his college education. He earned a Bachelor of Science in Economics from Texas A&M University, where he studied from 1996 to 2000. Before starting a company that helps people buy stocks online, Scott worked as an analyst for an investment firm. At Southwest Baptist Theological Seminary, he earned a Master of Ministry degree in Ministry.

Franchising is a challenging field that necessitates a specific personality type. To Scott Krupa CFE, franchising success is all about cultivating long-term relationships. For him, it is not about selling franchises; it is about building relationships at all levels. Franchisees, franchise salespeople, and even corporate management are all affected. You’ll need to be able to communicate your goals to your company as part of this process. The more specific your company’s objectives are, the more likely it is that a franchisee will be found who will work well within those parameters.