Wow Wow Hawaiian Lemonade Reports on Growth in 2021

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Wow Wow Hawaiian Lemonade (Wow Wow), the nation’s leading gourmet lemonade business, is on target to treble its national presence in 2022, following a record-breaking year in 2021. The 10-unit brand expanded by more than 25% in 2021, with 37 franchise agreements signed and two locations opened, all while maintaining year-over-year revenue growth.

As consumers become more health-conscious and environmentally sensitive, Wow Wow is capitalizing on these developing trends. Wow Wow announced franchise agreements in 2021 to expand its presence in Utah, California, Arizona, and other states such as Nevada, Florida, and Texas. Additionally, Wow Wow sold out the state of Arizona completely in 2021, a first for the brand. 2021 was also a year of firsts for Wow, with the addition of a drive-thru to accommodate changing consumer habits due to the pandemic and the debut of a freshly updated consumer app in Q4 2021 that gathered over 67,000 loyalty members.

Wow Wow’s 2022 objectives will continue to attract highly motivated and passionate franchisees who share the brand’s vision and future. It will continue to expand in Florida, Texas, California, and Nevada. Additionally, the company anticipates that the drive-thru model will play a larger role in the Wow Wow strategy in 2022, following the prototype’s success in Oro Valley, Arizona.

Tim Weiderhoft, CEO of Wow Wow Hawaiian Lemonade, stated that as they continue to expand their footprint across North America, they have found that each new market they have entered has been incredibly receptive to the Wow Wow brand. The brand is delighted to expand Wow Wow into new regions in 2022. They are committed to maintaining profitability for existing franchisees and identifying the ideal franchise applicants to assist us in growing and spreading the Aloha vibes across the country.

While extending the brand’s national reach will continue to be a priority in 2022, Wow is committed to growing its corporate workforce. Additionally, it will invest in the overall business. David Allison, the newly hired Director of Marketing and Communications, is a member of that increasing corporate team. They will advise franchisees on marketing strategy, plan and coordinate overall brand marketing initiatives, and increase Wow Wow’s awareness and placement in the fast-casual marketplace.

Wow Wow announced in September 2021 that it would partner with Phoenix Children’s Hospital (PCH) to raise awareness about childhood cancer during Childhood Cancer Awareness Month. All Wow Wow stores in the Phoenix area offered an online purchase option called “Round-Up,” which allowed customers to donate change to the Phoenix Children’s Hospital’s Step Up. Stop Cancer. campaign. Wow Wow will extend its connection until 2022 and is also looking for a national charity partner to help boost its corporate giving programme.

Each Wow Wow franchisee receives unparalleled support from the corporate staff. Wow Wow is currently seeking additional franchisees with an entrepreneurial spirit, an interest in healthy eating, and a commitment to the community. Visit www.wowwowfranchise.com for information about Wow Wow Hawaiian Lemonades’ franchising opportunities.